Using it for the first time today, and I am kind of impressed! I'm actually seeing things that I never noticed before....
I work downtown with the gov't right now, and just on my way in, I stopped a couple of pokestops at "landmarks" like statues, or shops that have been around since the early 20th century, or even just art on the walls of buildings. I'm actually learning a bit more about the city.... It's cool! I'll play it in Jasper this weekend and see how that works for me! Maybe i'll find something rare at the top of a mountain haha